Our History

1920's

1922

Charles D. Little along with partner Joe S. Foster established Good Grape Company to market their newly developed grape soda

1924

Company name changed to Seminole Flavor Company. They developed a new soda called Marvel Cola. The formula was changed and newly named and trademarked Jumbo Cola; the first soda to have an Applied Color Label

1930's

1933

The cola formula is perfected and marketed in 12 oz bottles (double the size of competitors) and named Double Cola.

1934

Double-Dry ginger ale and Tonic water are trademarked

1950's

1953

Seminole Flavor Company changes to The Double-Cola Company

1956

SKI is formulated and trademarked in 1958

1960's

1962

Diet Way is introduced as the diet cola version of Double Cola. Fairmont Foods Company purchases Double-Cola from Charles D. Little.

1964

Diet Way is reintroduced as Diet Double-Cola

1970's

Ownership of the company changes hands many times as the distribution and products continue to grow.

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1980's

K.J. International, Inc., a London-based company, purchases the company and it becomes The Double Cola Company-USA. JUMBO, the fruit-flavored soda line of Double Cola, received updates to packaging and reintroduced during this time as well.

1986

Diet SKI is introduced as the first of many line extensions of the original SKI

1990's

1996

Cherry SKI is introduced as the second extension thanks to the effort of loyal fans in Breese, IL.

1997

Alnoor Dhanani is appointed President and Chairman of Double Cola Company-USA and remains Chief Executive Officer to this day

1999

Corporate headquarters for The Double Cola Company moves to Market Street in downtown Chattanooga

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2000's

2001 - Present

Present- SKI family continues to grow with additions of Caffeine Free, Caffeine Free Diet, Tropical, and Blood Orange SKI.